Immersive Workshops

IN YOUR CUSTOMER'S SHOES

Take part in a half-day ethnographic workshop, working with your customers to assess your

products. That format allows regular monitoring of your market, gives an understanding of your

products from your consumers’ point of view. It is an opportunity to train new staff members

through the richness of sensory research and to refresh your own perspective.

Such workshops are an initiation to sensory interviews and organoleptic exploration that benefit

both R&D and marketing teams.